FairWild
Based in the United Kingdom, FairWild is another group offering fair trade certification. They are
committed specifically to “a fair and sustainable future for wild plant resources and people.”
Under the leadership of conservationists and wild plant experts, FairWild has worked for sustainable,
traceable and ethical trade in wild plant ingredients since 2008. The FairWild Standard identified and
filled a gap in the marketplace. Most fair trade certifications focus on cultivated plants; FairWild
looks out for wild ones, as well as those who collect or tend herbs, fungi, lichens and other plant
materials.
In addition, a business might source “fair-trade” raw materials or ingredients from a supplier or farmer
who is certified by one of these groups, but if the business itself has not also been certified, they
cannot call out those ingredients as “fair trade” on their labels or in marketing materials.
Where you’ll find it: On herbal products and dietary supplements, food products, and beauty and
personal-care products.