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Thyme for BusinessFeb 28, 2025
Building a Movement: Why B-Corps Matter
Since the beginning, we at Herb Pharm have been focused on helping people, sharing the wisdom of nature, and making the world a better place with every step we take.
We’ve been a Certified B Corp since 2018, and we were named B Corp’s “Best for the World” in 2019 and 2021. This independent assessment is a distinction that measures our impact and really matters to us! It’s a great way to uphold our purpose: taking care of plants, so they take care of people.
What is a B Corp?
A Certified B Corporation (B Corp) is a business that meets the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. This certification comes from a nonprofit organization called B Lab, whose mission is to make business a force for good.
What Makes B Corps Different?
To become a Certified B Corp, a business must meet B Lab’s rigorous standards for environmental, social, and community impact. To become a Certified B Corp, companies must fill out a comprehensive assessment that looks at their overall mission, ethics, transparency, financial security for their employees, career development, health, safety, diversity, charitable giving, environmental management practices, and so much more.
Once the assessment is complete, it’s evaluated and verified by B Labs. And what makes B Corp Certification unique is that it’s constantly evolving. Your B Corp certification status isn’t a one-and-done process – the bar is always being raised and companies are consistently challenged to improve, not just keep up with the status quo.
The Only Greenwashing We Like
In a consumer goods world that’s overrun with greenwashing, B Corp certification brings a refreshing level of transparency. Anyone can give their products an earthy look and feel – but that doesn’t mean it’s better for our bodies or the environment. When you see the Certified B Corp logo, you know for sure that the company is doing what’s right for consumers, employees, and the planet.
There are thousands of Certified B Corps across the globe. You can find a comprehensive list of Certified B Corps here and check out their overall impact scores.
Raising the Standards & Making an Impact
Of course, B Corp certification is just one of the many organizations we support and engage with to create a better future. We’re constantly looking for more ways to nurture our people, community, and planet through herbalism. Here are some of the steps we’ve taken to do just that:
- We’re the world’s first Regenerative Organic Certified® herb farm, which means we’re doing everything in our power to combat climate change, create healthy soil, support biodiversity, and empower our farmers.
- We now offer 100% Regenerative Organic Certified® liquid herbal extracts, including Rosemary, Echinacea, Spilanthes, and Artichoke.
- We’re becoming increasingly involved with FairWild, now offering FAIRWILD® Certified Black Elderberry liquid herbal extract and FAIRWILD® Certified Triphala capsules capsules.
- We use green packaging wherever possible. For example, our packing peanuts are compostable and dissolve easily in water.
- We champion for the growth and development of future herbalists and herb farmers with our Herbaculture Internship Program.
- We support numerous organizations including the United Plant Savers, American Botanical Council, American Herbal Products Association – learn more about them on Our Commitments page.